Bigger Benefits for Society and Bigger Profits for Business – A CEO’s Experience
Western capitalism is in crisis due to the growing disconnect between business and society, and there are growing calls for a shift from the primacy of shareholder value to the primacy of purpose. But there is a paucity of codified best practice for how CEOs should go about making this shift. Enter Alan Barlow: a CEO practitioner who demonstrates with analytical rigor and evidence-based argument a business model for how CEOs can actually deliver a purpose-defined company that yields both bigger benefits for society and bigger profits for the business.
This book was nominated for the Financial Times and McKinsey Business Book of the Year Awards, 2021
“Purpose Delivered is a most important book that, rightly, articulates the urgent case for a reorientation of how many business leaders need to think in order to help capitalism rediscover a better purpose, and with it, more desperately needed legitimacy. But in Alan’s case, it is written by someone who has walked the walk and not just talked the talk.” – Lord Jim O’Neill, Chairman Chatham House. Formerly chairman Goldman Sachs Asset Management, Commercial Secretary to the UK Treasury